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LAST UPDATE: 11/9/2022

This is the Privacy Policy (“Policy”) for Tracy Wallach & Associates (“Company”, “our”, “we”, “us”, whether capitalized or lowercase). 


This Privacy Policy describe the how we may collect, use, share or otherwise process Personal Information, particularly in association with our marketing and business development practices and the operation of our websites, portals, mobile applications, email correspondence, and any of our social media channels (collectively, our “Platforms”), and in connection with any of our services, classes or events, video training, tools or products (collectively, our “Products or Services”).


Please note that this Policy only pertains to our Platforms and the information and/or Products or Services offered on the Platforms.


If you do not consent to our Policy, including how we process data, or the fact that we may not comply with European Union or other non-United States privacy laws, do not submit any information to us and do not use our Platforms, Products or Services.  Continued use of our Platforms, Products or Services shall be deemed to be consent to this Privacy Policy.


This Policy describes:


  • The Types of Information We Collect

  • How We Use the Information We Collect

  • How We May Share the Information We Collect

  • Third-Party Services and Content

  • Protection and Storage of the Information We Collect

  • Your Choices and Rights

  • How to Contact Us

  • Changes to This Policy


We collect your Personal Information when you provide it to us. “Personal information” is any information that can be used to identify you or that we can link to you. We may automatically collect certain information when you use, access, or interact with our Platforms. And we may collect information from other sources, such as social media platforms that may share information about how you interact with our social media content.


  1. Information you provide to us.  We collect information that you provide to us, including when you communicate with us via email or other channels, including social media; when you sign up for or request that we send you newsletters, alerts, or other materials; when you sign up for a webinar or event; when you respond to our communications or requests for information; when you license or purchase any of our Products or Services; when you provide camera access; video and streaming information. The information you provide may include, but is not limited to your name, your business name, contact information (including both home and work), title, email address, telephone number, and other information about yourself.  Some of our Platforms may require that you enter a password or other information in order to access certain features, and we collect such credentials when you enter them.  If you purchase or license any of our Products or Services, we will also collect credit card information.  We may also collect information if you provide it to us through the use of forms that you download from our Platforms, complete and send in to us.

  2. Information we may collect automatically.  We use browser cookies and similar technologies (collectively, “Cookies”) to collect and store certain information when you use, access, or interact with our Platforms. We may use pixels to track usage.  We may, for example, collect information about the type of device you use to access the Platforms, the operating system and version, your IP address, your general geographic location as indicated by your IP address, your browser type, the content you view and features you access on the Platforms, the web pages you view immediately before and after you access the Platforms, whether and how you interact with content available on the Platforms, and the search terms you enter on the Platforms. 

    Please note that we do not currently respond to web browser “do not track” signals or other mechanisms that may allow you to opt out of the collection of information across networks of websites and online services as there is no standard for how online services should respond to such signals. As standards develop, we may, but do not guarantee that we will, develop policies for responding to do-not-track signals that we will describe in this Policy.

  3. Information we collect from other sources.  We may receive information about you from other sources, including third parties that help us: update, expand, and analyze our records; identify new customers; or prevent or detect fraud. We may also receive information about you from social media platforms including but not limited to when you interact with us on those platforms or access our social media content. The information we may receive is governed by the privacy settings, policies, and/or procedures of the applicable social media platform, and we encourage you to review them.

  4. Precise location information. When you access the Platforms via a mobile device or other location-enabled method, we may collect precise location information if you permit the Platforms to access such information. We may use this information to provide you with content based on your location.


We may use the information we collect:


  1. To aggregate information about you from multiple sources;

  2. To respond to your inquiries;

  3. To market our Products or Services and the products or services of other entities;

  4. To provide you with Products or Services that you request;

  5. To process payment for, and deliver any, Products or Services that you license or purchase;

  6. To invite you to our social media accounts, pages and groups;

  7. To provide you with affiliate links;

  8. To operate, troubleshoot, and improve the Platforms;

  9. To send you newsletters, updates, marketing communications, and other information or materials that may interest you;

  10. To maintain our list of contacts;

  11. To facilitate advertising (including through third parties such as Google or Meta) and to understand how people use our Platforms and interact with our advertising, including by generating and analyzing statistics;

  12. For Company’s business purposes, including data analysis; submitting invoices; detecting, preventing, and responding to actual or potential fraud, illegal activities, or intellectual property infringement;

  13. To assess the effectiveness of our events, promotional campaigns, and publications;

  14. To evaluate, recruit, and hire personnel; 

  15. As we believe reasonably necessary or appropriate to: comply with our legal obligations; respond to legal process or requests for information issued by government authorities or other third parties; or protector your, our, or others’ rights;

  16. In another way that we indicate when we collect it; and

  17. Any other manner that you give us permission to do.


1. We may share your information in a number of ways and circumstances.  We may share your information in any way that we indicate at the time we collect it.  We may share information with our employees, contractors, consultants, alliance partners and vendors for business purposes such as internal administration, billing, information technology services, support and maintenance, fulfilling Product or Service orders, promoting our events, Products or Services and services, providing you with Products or Services and services, and any of the actions that we have indicated anywhere in this Policy that we may take with regards to data and information.  We may also share the information we collect in other ways if you give us consent to those other ways.


2. We may share information that does not reasonably identify you as permitted by applicable law.


3. We may also disclose information we collect:


(a)To our third-party service providers that perform services on our behalf, such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and information technology providers.


(b)To law enforcement, other government authorities, or third parties (within or outside the jurisdiction in which you reside) as may be permitted or required by the laws of any jurisdiction that may apply to us; as provided for under contract; or as we deem reasonably necessary to provide you services. In these circumstances, we take reasonable efforts to notify you before we disclose information that may reasonably identify you, unless prior notice is prohibited by applicable law or is not possible or reasonable in the circumstances.


(c)To service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets.


4. We may share anonymous, de-identified, or aggregate information that cannot reasonably identify you with others for any purpose, as permitted by applicable law. Please note that any Personal Information that you post to a profile, blog, comment section, or forum on our Platforms (including our social media pages) may be available to other users of those forums or, in some cases, made publicly available.

5. Grounds for using or processing your Personal Information.  We rely on the following legal grounds to process your Personal Information, namely:


(a)Performance of a contract or order.  We may need to collect and use your Personal Information to enter into a contract you or to perform a contract that you have with us, or to fulfill an order that you place for one of our Products or Services. For example, when you use our Platforms we will use your Personal Information to respond to your requests and provide you with such services.


(b)Consent.  By using our Platforms, you consent to our use of your Personal Information as described in this Policy.  If you object to such use, please cease all uses of the Platforms.  We may use precise location information as described in this Policy. You may be able to disable the sharing of location information in your browser or mobile application settings. 


(c)Legitimate interests.  We may use your Personal Information for our legitimate interests to improve our products and services and the content on our Platforms. Consistent with our legitimate interests and any choices that we offer or consents that may be required under applicable laws, we may use technical information as described in this Policy and use Personal Information for our marketing purposes.


Our Platforms may include integrated content or links to content provided by third parties (such as video materials). This Policy does not address the privacy, security, or other practices of the third parties that provide such content.  We may engage third parties that support the operation of our Platforms, such as analytics providers. These third parties may use technologies to track your online activities over time and across different websites and online platforms. Please see above for how we use Cookies.  


  1. Legal Precautions.  We take reasonable precautions to comply with applicable legal requirements and safeguard the information that we collect.  However, no information system can be 100% secure.  So, we cannot guarantee the absolute security of your information. Moreover, we are not responsible for the security of information you transmit to us over networks that we do not control, including the Internet, telephone and wireless networks, or even the information technology infrastructure of any of our vendors.

  2. Location.  The Platforms are controlled and operated by Company from the Commonwealth of Massachusetts, in the United States.  While we do not intentionally market our Platforms, Products or Services specifically to California residents or specifically to individuals located in the European Union, we live in a global electronic world and we cannot exclude the possibility that individuals residing in those locations access our Platforms, Products or Services.  If you reside outside of the United States, we make no representation as to whether our privacy practices comply with your country of residence.  We may store the information we collect in the United States or in other countries where we or our service providers have facilities. We may transfer information to countries outside of your country of residence, including the United States, which may have data protection laws and regulations that differ from those in your country.  If you use or visit our Platforms from outside the United States, you consent to the collection and/or processing in the United States of information we collect from or about you.  

  3. Children’s Online Privacy Protection Act (“COPPA”).  We do not specifically market to or knowingly collect information from children under the age of thirteen (13), and our Platforms are not targeted to children under the age of thirteen (13).  If you are under the age of thirteen (13) you may not use our Platforms, Products or Services.  Please immediately stop.  If you are the parent or guardian of a child under the age of thirteen (13) and you believe that we may have any Personal Information of such child, please contact us at so that we may remove such Personal Information from our records.


  1. Unsubscribing.  If you no longer wish to receive marketing communications from us, you can let us know by sending us an email via our Contact Us page. And the electronic marketing communications we send you may contain unsubscribe opt-out mechanisms that allow you to register your marketing preferences.  As we may use customer relationship management and/or automated email software, please note that if you opt-out of one marketing email series, you may still be subscribed to other marketing email series, and we may still contact you with non-promotional communications, such as those about ongoing business relations or administrative messages.  You may contact us via email at if you need assistance unsubscribing.

  2. Certain Local Law Rights.  Depending on where you are located and applicable law, you may have certain rights with respect to your Personal Information, including, for example, the rights to:

  • Request access to certain Personal Information of yours that we process.

  • Update or correct your Personal Information if you believe it is incomplete or inaccurate.

  • Erase or delete your Personal Information, subject to certain exceptions under local law.

  • Object to our processing of your Personal Information or otherwise restrict our processing activities.

  • Restrict certain transfers of your Personal Information to third parties.

  • Withdraw your consent to processing, where we base our processing of your Personal Information on consent.

  • Not be denied goods or services for exercising your rights under applicable law.

  • Complain to your local supervisory authority.

You can exercise your rights (if applicable) by submitting a request via email at 


We welcome your inquiries and comments. But please note that if you are not a client, we may not be able to treat the information you send us as confidential or privileged. If you wish to contact us regarding our services, please contact us directly at


We may update this Policy from time to time. The effective date of the current Policy is noted at the top of this page. We encourage you to periodically review this page. If we make any material changes in the way we collect, use, and/or share the Personal Information that you have provided, we will notify you by posting notice of the changes on the Company Platforms.

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